by Adriana Herrera | Jun 10, 2019
The difference between an okay, good, and great dispensary, cannabis brand, or other cannabis business is how okay, good, or great the employees are. The process to identify great employees begins with the processes used to source, identify, interview, and hire...
by Adriana Herrera | May 16, 2019
Want to design a cannabis Brand-to-Budtender Training Campaign that increases revenue month over month? This MJBiz article details how-to create a strategic training plan that utilizes Brand Ambassadors to their maximum potential. Gain practical information to...
by Adriana Herrera | May 14, 2019
Cannabis Brand Ambassadors are a cannabis brand’s secret weapon. They are an internal subteam that has the ability to exponentially influence sales. When a Brand Ambassador reaches, engages, and effectively trains one Budtender that one Budtender will influence...
by Adriana Herrera | May 9, 2019
Any cannabis business can establish a data-centric culture and use metrics to support growth, promote team members, discover new opportunities, and more. This article helps you begin to explore the use of data in your cannabis business. GETTING STARTED WITH DATA CAN...
by Adriana Herrera | May 7, 2019
This article looks at how cannabis brand purchases can increase or cease to exist based on product recommendations from friends, family, and Budtenders. We’ve included a free template to calculate your cannabis brand’s potential revenue based on...